Most journalists only spend 30 to 60 minutes interviewing high-profile, high-powered successful CEOs.
Farnoosh Torabi is different. As the host of CNBC’s Follow the Leader, she spent up to 48 hours with some of the most influential business leaders in the nation.
She followed CEO’s into private business meetings — sometimes as many as six or eight meetings per day. She ate dinner with them. She flew on their private planes.
She drank Patron with the man who founded The Patron Spirits Company, John Paul DeJoria. If that name sound familiar, it’s because he also runs the popular hair care and styling tools company Paul Mitchell Systems. Did you know he used to be homeless? Farnoosh describes this story and more during our interview.
She observed how the co-founders of Warby Parker, a major brand of eyeglasses and prescription glasses, make efficient decisions during meetings.
She noticed the specific steps that Tracy Anderson, the fitness trainer to stars like Madonna, Gwyneth Paltrow, Jennifer Lopez and Shakira, used to grow her personal brand into a thriving business.
She shares these lessons on today’s episode.
That’s not all. We also take a sneak peek at how Farnoosh herself built a network that allows her to land amazing guests on the award-winning So Money Podcast, which recently topped 2 million downloads.
Finally, we discuss how Farnoosh and her husband Tim are affected by the fact that she makes more.
This show is jam-packed episode with insightful takeaways. Listen now.
Find more Farnoosh:
- Follow the Leader airs on CNBC on Wednesday, May 4 and May 11 at 10:30 pm ET/PT.
- The So Money Podcast holds an archive of more than 400 incredible interviews. It’s also airing new episodes three times a week.
- When She Makes More covers a topic that’s often overlooked: the familial and social impact when the woman is the chief breadwinner.
