creatives

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    #287: Put Yourself on the Hook, with Seth Godin

    ByPaula Pant
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    “Confidence is a trap.”

    “Personal narrative is another trap; it was invented by the social media people to turn well-rounded, comfortable people into balls of insecurity.”

    “Authentic is a ridiculous concept, and it’s a trap, and no one wants you to be authentic. They want you to be consistent.”

    Prolific thinker and writer Seth Godin, arguably the most famous modern author in the field of marketing and storytelling, shares these insights in today’s conversation.

    Seth Godin is famous for his ideas. He’s written 19 bestselling books on mastery, creativity, business and marketing. His books have been translated into 35 languages, and one of his books was the top bestselling marketing book of the last decade. He’s an inductee to the Marketing Hall of Fame (yes, it exists).

    He joins us today to talk about creativity, choice, the importance of practice, and how to overcome your self-imposed limitations.

  • How to Live Louder than the Sound of ‘Should’

    ByPaula Pant

    One month ago, I made a speech at the World Domination Summit in Portland about the importance of being yourself, even if this requires setting difficult boundaries or relinquishing your people-pleasing tendencies.

    If you’re a creative entrepreneur, such as an artist, writer, musician, designer, craftsman, entrepreneur, or any other type of creator … this is advice you might not have heard before.

    I argue that your best business move is to stop giving a sh*t about what other people think. Even your customers.

    It’s a counterintuitive philosophy, one that runs contrary to the seemingly-benign “I want to help others” mindset that’s preached in the world of online entrepreneurship. I argue that your effect on others is outside of your control, so the best thing you can do is be yourself and let the chips fall where they may.

    Bending over backwards to please others is inauthentic and, ultimately, ineffective. People will be served the most when they see a confident, strong person who is true to themself.